THE CHALLENGE

The world is oversaturated with video content. 

 

That’s a fact that every creator, marketer, business and non-profit has to grapple with. Are you simply adding to the sea of content, and contributing to the overstimulation of this generation? Or are you sharing something worthwhile with your audience?

 

WithStand exists because we’ve been grappling with these questions. What makes one video stand out from a million? What makes a video worth someone’s time? What difference can a story make in the world?

 

We don’t think the answer involves algorithms, click-through-rates, or marketing trends. We don’t believe in content for content’s sake. 

 

We believe in stories for people’s sake. We believe that when you put your audience first, good things happen. As filmmakers, we’re dedicating ourselves to that idea. 

 

There’s no silver bullet for creating worthwhile videos. There’s just a lot of listening, creativity, and hard-work, and that’s what you can expect from us.